Our team has extensive experience in all aspects of the industry. We are hands on and understand the desires of consumers.
ZENO (334-262 B.C.) was a trader from Cyprus. Shipwrecked off the coast of Greece, he wandered, haggard and sunburned, into Athens - where he met the prominent thinker Socrates, who became his mentor and teacher.
It was the beginning of one of history’s most influential schools of philosophy, Stoicism.
He was lauded for the 4 virtues which underpin the ZENO brand:
“The excess of pleasure is pain” ━ Almeida Garrett
“It's not what happens to you, but how you react to it that matters” ━ Epictetus
“They who live in harmony with themselves live in harmony with the universe” ━ Epictetus
“How few there are who have courage enough to own their faults, or resolution enough to mend them” Benjamin Franklin
The Roman statesman and philosopher, Cicero, symbolised the sum of these virtues as "Knowledge, the fist in hand” which is the ZENO logo.
When ZENO wasn’t busy philosophising, his main enjoyment was to sit in the sun eating figs and drinking wine.
See? It’s all about balance. Our goal is not to preach. ZENO's mission is to craft the best alcohol-liberated wine alternatives possible, with regional and varietal expression, for the more discerning wine drinker on occasions where they choose not to drink alcohol.